Launching first in Greater Accra. Expanding across Africa.
Kaya Marketplace connects African retailers, wholesalers, drivers, and shippers on one unified platform. Trade consumer goods faster, manage deliveries with real-time tracking, and process secure payments—all in one place. Starting in Greater Accra and scaling across Sub-Saharan Africa.
Free to join. We will only contact you about early access and onboarding.
600+ Retailers Already Registered
Early demand is real. We are onboarding in waves by area.
15+ Wholesale Partners
Including Arla Foods, Olam, GB Foods and more.
Launching in Greater Accra
Built to scale across Africa, starting where trade moves fastest.
Trusted by leading FMCG partners
Kaya Marketplace is a technology-driven B2B trading ecosystem for FMCG in Sub-Saharan Africa. Retailers discover stock from verified wholesalers, wholesalers reach thousands of buyers, and deliveries are handled by verified drivers with secure payments and real-time tracking.
Get Early Access
Trade
Buy and sell wholesale FMCG products. Browse verified wholesalers, compare pricing, and place bulk orders in minutes. Access thousands of retailers across Ghana.
Deliver
Integrated logistics with verified drivers. Clear ETAs, real-time GPS tracking, and transparent pricing from pickup to drop-off across the city.
Pay
Secure payments via mobile money, card, bank transfer, or cash on delivery. PCI-DSS compliant with fraud prevention and encrypted transactions.
Built for real African trade, not theory.
Designed by supply chain professionals with deep experience in Ghana's FMCG market and Sub-Saharan Africa's wholesale trade ecosystem, built to scale across the continent.
Kaya is built to feel simple on day one and powerful as your B2B wholesale business grows. Join thousands of African retailers and wholesalers already on the platform.
Join the Waitlist
Step 1
Join the waitlist
Tell us what you do (retailer, wholesaler, driver, shipper) and your location.
Step 2
Get onboarded
We verify your details and activate your account when your area opens for trading.
Step 3
Trade or ship
Order wholesale stock, list products, or book deliveries with transparent pricing.
Step 4
Track and improve
See real-time progress and use analytics to reorder, grow, and optimize your business.
Whether you buy wholesale, sell to retailers, deliver goods, or ship packages, Kaya is designed to reduce friction and increase trust.
For RetailersOrder wholesale FMCG from verified suppliers without spending your day calling around. Compare options, pay your way, and track delivery to your shop in real-time.
For WholesalersReach thousands of retailers across Ghana, move stock faster, and get paid securely. Kaya handles logistics, payments, and visibility so you focus on supply.
For DriversJoin Kaya's verified driver network and earn competitive rates delivering goods across the city. Get matched with loads, track earnings, and grow your income.
For ShippersSend packages across the city with transparent pricing, easy address capture, and real-time tracking. No contracts. No hassle.
Kaya is a social enterprise with a mission: support SMEs, create jobs, and uplift communities by making B2B trade more efficient and more inclusive across Sub-Saharan Africa.
Join the WaitlistLocal expertise
Built by supply chain professionals with deep experience in Ghana's FMCG market and Sub-Saharan Africa's wholesale trade ecosystem.
End-to-end B2B platform
Product discovery, wholesale ordering, delivery logistics, and secure payments in one integrated flow. Fewer calls, fewer delays, less friction.
Secure and trusted
Multi-factor authentication, KYC verification, encrypted transactions, and fraud prevention designed for real-world African trade.
Technology-first
Demand forecasting, inventory optimization, and dynamic pricing powered by AI, rolling out in phases.
Community impact
Empowering 12M+ MSMEs and supporting financial inclusion across Sub-Saharan Africa.
Security and compliance
We use identity verification, role-based access controls, and audit trails to protect users and reduce fraud in B2B transactions.
Join the waitlist today. We will notify you as soon as Kaya opens in your city and invite you to onboarding.
Privacy note
We respect your privacy. Your info is only used to contact you about Kaya early access.
"Kaya" means "Load," inspired by Ghana's Head Porters who help traders move goods every day. We are building on that spirit of service to modernise how consumer goods move across Africa through technology and digital trade.
We blend technology with a passion for social change, supporting SMEs, creating jobs, and uplifting communities in developing countries across Sub-Saharan Africa.
Mission (in one line)
To impact over 12 million small traders in Sub-Saharan Africa by integrating technology into their daily activities, increasing efficiency and supporting business growth.
Values
Curiosity, authentic connection, sustainable impact, relentless execution, inclusive innovation.
Impact
Empowering 12M+ MSMEs and supporting financial inclusion across Sub-Saharan Africa through digital B2B trade.
Who's behind Kaya
Founded by Samuel Agyin Ansah — MBA (Warwick Business School), FMCG Supply Chain Management Professional, and Tech Delivery Consultant with hands-on experience in Ghana's logistics landscape — backed by a dedicated team of technology experts building Africa's most comprehensive B2B trading ecosystem.
Fast answers to common questions.
We are launching our beta in Greater Accra soon. Join the waitlist and we will notify you first.
Yes, joining the waitlist and creating an account is free. Drivers can start on a free tier.
FMCG and consumer goods: food, beverages, household items, personal care, and more from verified wholesalers.
Mobile money, card, bank transfer, and cash on delivery. BNPL is coming in a later phase.
We start in Greater Accra, then expand to Kumasi and other regions.
Pre-register, then we guide you through vetting, training, and activation.
Have questions about onboarding, partnerships, or launch regions? Send a message and we will respond.
Email: [email protected]
